Top 5 Social Apps Performance in Russia Q3 2021

In Q3 2021, the top five social apps in Russia exhibited diverse performance trends in terms of downloads, revenue, and active users. Here's an overview of how these apps fared on a unified platform:

TikTok from TikTok Pte. Ltd. experienced a significant increase in weekly revenue, starting at around $58K in late June and peaking at approximately $195K by the end of September. Weekly downloads remained robust, fluctuating between 435K and 579K throughout the quarter. Active users saw a steady rise, growing from about 37.5M to 38.4M.

zenly - your world by ZENLY showed a stable pattern in downloads, with numbers ranging from 237K to 363K weekly. Active users increased steadily from roughly 2.9M to 3.7M over the quarter.

Instagram from the US also maintained a consistent performance. Weekly revenue remained modest, hovering around $100 to $247. Downloads ranged between 298K and 343K, while active users stayed around the 34M mark, showing minor fluctuations.

Likee - Short Video Community from Likeme Pte. Ltd. saw varied weekly revenue, starting at approximately $8.5K and ending at around $5.5K. Downloads were stable, averaging around 160K weekly. Active users showed a declining trend from 3.8M to about 3.1M over the quarter.

VK: music, video, messenger by VK.com demonstrated strong revenue performance, starting at $636K and peaking at about $870K. Weekly downloads ranged between 220K and 274K. Active users remained impressively high, consistently around the 80M mark.

These insights, sourced from Sensor Tower, provide a comprehensive look at the dynamic performance of the leading social apps in Russia during Q3 2021. For more detailed analytics and trends, visit Sensor Tower.